On 27 March 2016, one of our community members – Mihir Verma – brought to our notice a grievance he faced when dealing with Amazon. After coming across an exclusive offer by Amazon, two customers from Chennai – Mihir Verma and Subham Daad – ordered two Moto G Turbo smart phones for themselves. Amazon.in was offering a flat discount of ₹7,500 on that particular phone on using the promo code. The phone which was worth ₹12,499 was then available at a price of ₹4,999.
The lucrative offer grabbed the attention of both Mihir and Subham. They immediately placed orders on 27 March. They received a confirmation email from Amazon regarding their order as well.
However, Mihir received an email from Amazon on 28 March stating that the discounted price was processed due to a technical glitch and thus the order had been cancelled. At the same time, Subham did not receive any email and his product was delivered to him the next day with the discounted price.
One can comprehend the indignation felt by Mihir, who was not only overcharged for a phone he bought at a supposed discount but was also left confused by the preferential treatment of customers. It is understandable that Amazon is a big company, and as such the differential treatment meted out to the two customers is unlikely to be intentional. But this remains a problem. Technical glitches and customer dissatisfaction are unfortunate and need to be combated earnestly by any company – especially one as respected as Amazon.
The Logical Indian community seeks justification for such an act from a reputed e-commerce organization like Amazon. This is a case of partial treatment of customers. Had this been a technical glitch, the same product wouldn’t have been delivered to another person. The website should have been more careful before posting the offer. Amazon is well known for its customer service, we urge Amazon to give a satisfactory reply to Mr. Mihir Verma, and ensure that such an incident never occurs again.
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