For Excellence In Leadership, PM Narendra Modi Given First-Ever Philip Kotler Award

15 Jan 2019 12:44 PM GMT
For Excellence In Leadership, PM Narendra Modi Given First-Ever Philip Kotler Award
Image Credit: India Today

So, for the first time, our beloved Prime Minister Narendra Modi has been awarded a prestigious award. He was given the first-ever Philip Kotler Presidential award in New Delhi. The award focuses on the triple-bottom-line of ‘people, profit and planet’.

This award will be presented annually to the leader of a nation, said a statement from the Prime Minister’s office.



The award citation reads “His selfless service towards India, combined with his tireless energy has resulted in extraordinary economic, social and technological advances in the country.” The award also cites a few of Narendra Modi’s initiative such as digital revolution (Digital India), including the Unique Identification Number, Aadhaar, for social benefits and financial inclusion.

It lauded Modi for putting India in the global map with his innovative and homegrown initiative of Make In India. The citation, the statement said, mentions initiatives such as Make in India, Startup India, Digital India and Swachh Bharat, “which have positioned India as one of the most lucrative manufacturing and business destinations in the world”, reports The Indian Express.

Philip Kotler is a marketing professor at Northwestern University, Kellogg School of Management.


Who is the WMS group?

The Philip Kotler Presidential Award was given by the World Marketing Summit, India. This event was co-sponsored by a public sector company, GAIL India, and partnered by Baba Ramdev’s Patanjali group, Republic TV (co-owned by BJP MP Rajeev Chandrashekhar), among many other companies, reports The Wire.

The WMS has previously given out awards recognising talents in the advertising and marketing sectors. This is the first time they have given out an award to someone recognised. Tauseef Zia Siddiqui, a representative of Philip Kotler based in Bahrain and Saudi Arabia, declined to comment on the judging process behind the Presidential Award to The Wire.

“It’s a very confidential award,” he told The Wire.


Also read: PM Modi Awarded Seoul Peace Prize 2018 For ‘Modinomics’ & Furthering Democracy In India

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