Beating Netflix & Trivago, BJP Is Now The Top Advertising Brand On Indian Television: BARC Report

The Logical Indian Crew India

November 25th, 2018 / 11:01 PM

BJP Advertiser Barc Report

Image Credit: Zeebiz

According to the latest data released by Broadcast Audience Research Council (BARC), which measures television audience, the ruling party Bharatiya Janta Party(BJP) is the top brand to advertise on television.

In the period of 10th November 2018 to 16th November 2018, BJP was ahead of brands like Netflix, Trivago and Amazon when it comes to advertisements aired on television.

BJP Advertiser Barc Report
Source: BARC India

BJP was leading with its ad aired across all channels on television 22,099 times and second was Netflix with 12951 ads aired. It was second in the preceding week and displaced Vimal Pan Masala to be at the top position.

It is to be noted that polling has just ended in Chhatisgarh and there are assembly elections to be held in Madhya Pradesh, Rajasthan, Telangana and Mizoram. The elections are crucial as they are just ahead of  2019 Lok Sabha elections.

TV reaches the maximum number of people and naturally, whether it be brands of goods, services or political parties, they reach out to people through television, said Partho Dasgupta, CEO, BARC India reported Economic Times.

None of the other national parties including Congress were in the list of top 10 advertisers.


Also Read: Rs 530 Cr Spent In Two Years On Swachh Bharat Mission Media Advertisements: RTI


Contributors

Written by : Bharat Nayak

Edited by : Bharat Nayak

Share your thoughts..

Related Stories

BJP Advertiser Barc Report

Beating Netflix & Trivago, BJP Is Now The Top Advertising Brand On Indian Television: BARC Report

BJP Workers

From Swami Agnivesh To Beating Bengal Police; 3 Times BJP Workers Broke Law In The Last Two Days

Prodyut Bora

Atal Ji’s BJP Cannot Be Compared With Modi’s BJP, Says Prodyut Bora, BJP IT Cell Founder

This Eco-Friendly Diaper Brand Has Been Providing Parents With A Sustainable Diapering Option In The Goodness Of Cloth

UIDAI Refuses To Disclose How Much It Spent On Advertising Aadhaar In Past 8 Years, Despite Being Asked Under RTI

As Govt Allows 100% FDI In Single Brand Retail, What Were BJP’s Views On FDI Before It Came Into Power?

Latest on The Logical Indian

News

Raghuram Rajan Asks Farm Loan Waiver To Be Abolished; Says It Doesn’t Reach To Those Who Need It

Awareness

How Agriculture Can Help In Mitigating Climate Change

News

Assam: One-Horned Rhino Found Dead In Kaziranga National Park; 6th Rhino Killed This Year

Awareness

Hands Of These Two Men Were Chopped Off For Attempting To Escape From Human Traffickers

Awareness

TN: Angry With Her Father For Not Building A Toilet, 7-Yr-Old Girl Complains To Police

News

In Landmark Ruling, Singapore HC Allows Gay Couple To Legally Adopt Their Son

x

Stories that deserve attention, delivered to your inbox!

Handpicked, newsworthy stories which deserve the attention of a rational generation.