Paytm, Chef Vikas Khanna To Distribute 'Diwali Mithai' To Needy Across Six Cities

Paytm will sponsor the initiative that involves the distribution of boxes of sweets to the less advantaged households across six cities including Delhi, Mumbai, Kolkata, Hyderabad, Chennai, and Bangalore.

India   |   11 Nov 2020 9:23 AM GMT / Updated : 2020-11-11T15:27:55+05:30
Writer : Palak Agrawal | Editor : Prateek Gautam | Creatives : Rajath
Paytm, Chef Vikas Khanna To Distribute Diwali Mithai To Needy Across Six Cities

Image Credits: Instagram/Vikas Khanna

Amid the coronavirus pandemic, digital payment platform Paytm has partnered with Michelin Star chef Vikas Khanna to distribute boxes of sweets this festive to the underprivileged.

According to reports, Paytm will sponsor the initiative that involves the distribution of boxes of sweets to the less advantaged households across six cities including Delhi, Mumbai, Kolkata, Hyderabad, Chennai, and Bangalore.

"This year has been tough for India and the ongoing pandemic has hit those already bearing the brunt of poverty, the hardest. This initiative aims to spread a little bit of Diwali joy, and is a humble effort by us to let them know that they are not forgotten during this festive season. We remain committed to serving Indians in every way," IndiaCSR quoted one of the representatives from Paytm, as saying.

Pointing to the difficult times, Chef Vikas Khanna said that festivals in the country have always been celebrated with pomp and show, however, during the current pandemic period, the celebrations have taken a backseat. And, with this initiative, they are trying to bring to such marginalised people a box of sweets so that they can forget their worries & celebrate the festival of lights and happiness.

Also Read: Govt Brings Online News Portals, Content Providers Under Ministry Of Information, Broadcasting

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Contributors

Palak Agrawal

Palak Agrawal

Digital Journalist

Palak a journalism graduate believes in simplifying the complicated and writing about the extraordinary lives of ordinary people. She calls herself a " hodophile" or in layman words- a person who loves to travel.

Prateek Gautam

Prateek Gautam

Digital Editor

A free soul who believes that it is journalism apart from politics which should stand for the social cause and environment

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Rajath

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