Recently, a controversy around Tanishq advertisement was created with the claim that it promoted Love Jihad resulting in the company pulling off the ad. The hashtag, '#boycottTanishq' trended on social media and even ground staffs of Tanishq were threatened.
Now, the hashtag '#BoycottMyntra' is trending on Twitter to show discontent over a cartoon of Lord Krishna. The cartoon depicts the 'Cheerharan' scene from Mahabharata. It shows, while Draupadi is being disrobed, Lord Krishna is searching for extra long saree on Myntra app.
The image is seeing a backlash on social media as net users claim it hurts the sentiments of Hindus.
Myntra posted a cartoon of Lord Krishna to promote its brand.
The Logical Indian searched with the keyword, "boycott Myntra" and found a report by The News Minute. The report was published on 16 August 2016 when the same image was doing round on social media.
According to The News Minute report, the ScrollDroll tweeted the image of Krishna searching for extra long saree and not Myntra. The report says, the ScrollDroll did it with humourous purpose but after the bashing took down the tweet.
ScrollDroll has also apologized for its cartoon through its Tweets.
Myntra had also tweeted about the same artwork and denied its creation.
Thus, We can conclude that The Logical Indian an old image which was not made by Myntra has been revived and is being shared seeking a boycott of the e-commerce platform.
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