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How Lahori Zeera Turned A ₹10 Desi Drink Into A ₹2,800 Crore Beverage Empire
How Lahori Zeera transformed a forgotten desi flavour into a ₹2,800 crore challenger brand dominating India’s crowded beverage market.
May 22, 2026
How Lahori Zeera transformed a forgotten desi flavour into a ₹2,800 crore challenger brand dominating India’s crowded beverage market.
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