A Reddit group called “F***k Zepto” has seen its membership double to 5,000 in just 20 days, reflecting widespread frustration with Zepto, a leading quick-commerce platform. Users are sharing stories of confusing app designs, hidden charges, and poor customer service.
The company is also facing criticism over its workplace culture, a strike by delivery workers in Hyderabad, and allegations of a targeted smear campaign by a rival. Zepto’s leadership denies any wrongdoing and points to strong business growth, while customers and workers continue to demand greater transparency and fairness.
Mounting Tensions: Smear Campaigns, Strikes, and Customer Anger
Zepto is currently facing challenges on several fronts. Its CEO has publicly accused a rival company’s executive of orchestrating a smear campaign to damage Zepto’s reputation, including spreading false information and manipulating online conversations.
At the same time, delivery workers in Hyderabad have been on strike for nearly a week, protesting working conditions and claiming that Zepto retaliated by blocking their access to the delivery app.
Customers, meanwhile, are voicing their dissatisfaction online, sharing experiences of being overcharged or misled by the app’s interface. The rapid growth of the Reddit group highlights just how widespread these concerns have become.
Background: Workplace Culture and Recent Incidents
Concerns about Zepto’s workplace environment have resurfaced after a former contract worker described a culture of intimidation and lack of support.
The company has clarified that this individual was employed by a third-party vendor, but the criticism has persisted. In addition, there have been reports of a delivery agent involved in a physical altercation with a customer after a dispute over an address.
These incidents have added to the ongoing debate about the company’s practices and the broader challenges faced by workers in the quick-commerce industry.
The Logical Indian’s Perspective
At The Logical Indian, we believe that business success should go hand in hand with ethical conduct, respect for workers, and customer trust. As the quick-commerce sector continues to grow, it is vital for companies to prioritise transparency, fairness, and empathy in all their dealings.
We encourage Zepto to address these concerns openly and work towards building a more trustworthy and inclusive platform. How can we, as a community, support positive change and ensure that digital businesses treat everyone with dignity and respect? Share your thoughts and help us shape a better future for all.
